What is the vision of Streamateria?
" The vision is to design a fully sustainable ecosystem for consumption of garments that works much in the same way that we consume food. "
The recipe lasts forever but you experience the dish of food for a moment in time.
Yet you can enjoy it time and time again.
What is the process behind Streamateria and the garments that you have created?
Much like a leaf is created - with its vein-like structure deciding the shape and a membrane tissue to complete it,
" Streamateria garments are constructed out of a printed mesh-structure that is then coated with a bioplastic thus creating a textile like garment. "
What are some of the challenges when using cellulose materials as a design medium?
" A key challenge is to create a durable fabric but with a short lifespan. "
Another challenge is the automation of the production-process seeing as this is a brand new way of producing clothes, in new materials.
In a few sentences how would you introduce Streamateria?
" Streamateria is the quintessence of fast fashion –buy what you want, when you want to wear it. "
And it will be sustainable.
This is made possible through a circular production chain using bio-based materials such as cellulose with zero tolerance to waste.
Unisex running kilt
Female tennis dress
Male running singlet
DESIGN TO FADE.
In relation to your work, what does Design To Fade mean?
It relates to the ephemerality of all things – the core thinking of the way Streamateria looks at consumption.
" Everything we experience will inevitably at some point fade and transform to the next stage in the flow of resources. "
All that is left is your memory of the moment.
COLLABORATION WITH PUMA.
What has your collaboration with Puma meant to your work? What does collaborating in general mean to your work? How important is it? How important will it be in the future?
For the Streamateria project collaboration and co-design is imperative. We as visionaries and designers rely on the knowledge of others – specialists, engineers, scientists, commercial companies and more.
" The collaboration with Puma has catalyzed our innovation process by providing a hard case with the people at puma and Puma designed garments plus their performance criteria. "
The fact that Streamateria officially partners with the global brand Puma stands as a strong validation for the relevance of this innovation project. We believe that all innovation projects that seek to challenge the status quo need at some point to be multidisciplinary collaborations.